customer experience

In recent years, the generational landscape has undergone significant change. Millennials, born between the 1980s and 1990s, saw the shift from a traditional technological era to the accelerating digital age, as opposed to Gen Z, the…

The digital age has brought an enormous amount of data at the disposal of companies. Among the most valuable data are those that reflect customers' opinions, emotions, and perceptions. Understanding this information is critical to improve…

The customer journey mapping is a useful tool because it enables companies to understand the entire journey that customers take. This methodology enables the identification of customer touch points and analysis of customer experiences, emotions, and…

In the dynamic world of contact centers and enterprise communications, theautomationhas become an essential component in improving operational efficiency and customer experience. Automation triggers are useful and very important tools in managing the automation of interactions…

The world of communication between companies and customers is constantly evolving. Today, it is no longer enough to offer quality customer service through one channel: it is necessary to be present and responsive on all communication…

In recent years, the world of customer care has undergone a radical transformation. With the advent of technology and the widespread use of mobile devices, customers have gained unprecedented power. Today, end-users can interact with companies…